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FAQ
About Endora
Product Risk Scores
Scientific Evidence
Privacy & Data
Endora helps women make more informed decisions about the products they use every day. Using our Product Intelligence Engine, we evaluate products based on available ingredient, formulation, and scientific evidence, then provide personalized product recommendations based on information users choose to share about their health goals and circumstances. Our mission is to make product information more transparent, personalized, and actionable for women's health.
Endora is designed for women who want to better understand how products may align with their individual health needs and preferences, including women navigating conditions such as:
Endometriosis
Postpartum recovery
Postpartum mood concerns
Hormonal health challenges
Fertility and reproductive health considerations
Endora combines two sources of information:
Product-level data and risk assessments generated by our Product Intelligence Engine
Information voluntarily provided by users through a personalized questionnaire
Our system then identifies products that may better align with the user's reported circumstances, preferences, and health-related considerations.
Depending on the experience, users may be asked questions related to:
Life stage
Postpartum status
Breastfeeding status
Health goals
Product preferences
Sensitivities or concerns
General health-related factors
Providing this information helps personalize the recommendations displayed within the platform.
Different users may have different health considerations, preferences, goals, and priorities. As a result, the same product may be presented differently to different users based on the information they choose to provide.
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